Hey, my name is

Joey Escopel

SEO Specialist/strategist/full stack seo

Joey Escopel Profile

Years of experience

15+

Projects done

399

Clients

89
ahrefs

ahrefs

99%
semrush

SEMRUSH

95%
searchatlas

SearchAtlas

97%
brightlocal

brightlocal

90%
LLM

LLMs

95%
wordpress

SEO Neo

98%

My latest projects

Real SEO campaigns. Real rankings. Real results across local and e-commerce markets in Australia and the US.

steeline seo case study

CASE STUDY STEELINE SHEDS

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Web / Multipage Design

Choice Real Estate case study

Case study choice real estate

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Web / Multipage Design

SEO Experience

2025-2026

SEO Strategist & Technical SEO – Reviewly, Australia

– Led SEO strategy and technical audits for agency
clients to improve search visibility and
site health.
– Executed technical optimizations including site speed,
crawlability, and schema
implementation.
– Developed data-driven organic growth roadmaps to
increase client ROI.

2025

SEO Specialist & Technical SEO – SEO Experts
Philippines

– Managed comprehensive SEO campaigns utilizing
advanced toolsets including SEONeo
and SearchAtlas.
– Focused on technical SEO performance, ensuring site
architectures were optimized for
search engine crawling and indexing.

– Leveraged AI-driven SEO tools to enhance keyword
research, content optimization, and
competitive analysis.

2023 – 2025

Self-Employed / Affiliate Partner – CannaWorldMarket.com

– Developed and scaled a fully responsive affiliate website, managing all aspects from
development to revenue optimization.

– Conducted continuous A/B testing and CRO to improve affiliate conversion metrics.

– Executed aggressive SEO tactics including advanced keyword clustering, schema
markup, and internal link systems.
– Applied non-traditional techniques such as tiered link building and PBN testing for rapid
indexing.

2024

SEO Specialist & Trainer – Jeanius Hub

– Managed full-spectrum SEO strategies, from technical audits to link-building campaigns.
– Conducted training sessions for aspiring SEOs on fundamentals and advanced concepts
like topical authority mapping.

2024

SEO Specialist – Emergency Dental of Nashville

– Increased organic visibility in a competitive local dental market through targeted keyword
research and content strategy.
– Optimized Google Business Profile and managed citation building to ensure NAР
consistency.

– Performed regular technical audits and monitored performance via GA4 and Google
Search Console.

2016 – 2023

E-Commerce SEO & Web Manager – Poshycat.com

– Built and grew a Shopify-based e-commerce store from the ground up, blending
branding with technical SEO.
terms.

– Customized Shopify themes and optimized product collections for high-volume search

My services

View All

01.

Technical SEO

Site audits, crawl budget optimization, Core Web Vitals, schema markup, XML sitemaps, and site architecture fixes that make your site easier for Google to crawl, index, and rank confidently.

02.

On-Page & Semantic SEO

Topical authority mapping, entity optimisation, LSI-rich content structuring, and People Also Ask coverage, built so both search engines and AI models understand exactly what your page is about.

03.

LOCAL SEO

Google Business Profile optimisation, NAP consistency, citation building, and location page strategies that put your business in front of local buyers, proven across multiple regional markets in Australia and the US.

04.

SEO STRATEGY & CONSULTING

Data-driven organic growth roadmaps, competitor gap analysis, and full campaign planning using SearchAtlas, SEONeo, Ahrefs, and SEMrushwith advanced schema and entity strategy included.

Have an SEO challenge?

Let’s talk about your growth

Contact Me
Joey Escopel Profile